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  • Adobe Analytics
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    Name:
    s_visitStartEvent


    Expiration:
    browser Session


    Type:
    Session


    Description:
    1 on first page of visit, otherwise 0


    Category:
    Performance Cookies




    Name:
    s_visit


    Expiration:
    browser Session


    Type:
    Session


    Description:
    1 on first page of visit, otherwise 0


    Category:
    Performance Cookies




    Name:
    s_sq


    Expiration:
    browser Session


    Type:
    Session


    Description:
    contains information about the previous link that was clicked on by the user


    Category:
    Performance Cookies




    Name:
    s_cc


    Expiration:
    browser Session


    Type:
    Session


    Description:
    checks if cookies enabled


    Category:
    Performance Cookies




    Name:
    s_ppv2undefined


    Expiration:
    browser Session


    Type:
    Session


    Description:
    Record the portion of a page (0-100%) that the user views


    Category:
    Performance Cookies




    Name:
    s_lv_s


    Expiration:
    browser Session


    Type:
    Session


    Description:
    Determines the number of days since a user last visited your site


    Category:
    Performance Cookies




    Name:
    s_lv


    Expiration:
    3 years


    Type:
    permanent


    Description:
    Determines the number of days since a user last visited your site


    Category:
    Performance Cookies




    Name:
    s_getNewRepeat


    Expiration:
    1 month


    Type:
    permanent


    Description:
    Determines whether a visitor is a new visitor or a repeat visitor


    Category:
    Performance Cookies




    Name:
    dtm_{name}


    Expiration:
    browser Session


    Type:
    Session


    Description:
    keeps session-level data values if sessionStorage feature is not supported by browser


    Category:
    Performance Cookies




    Name:
    gpv_{name}


    Expiration:
    browser Session


    Type:
    Session


    Description:
    Captures the value of a Analytics variable ("{name}") on the next page view


    Category:
    Performance Cookies

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  • Adobe Test and Target
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    Name:
    mbox


    Expiration:
    2 weeks


    Type:
    permanent


    Description:
    stores information to manage Target Campaigns


    Category:
    Performance Cookies

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  • Adobe Marketing Cloud
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    Name:
    AMCVS_ (starts with)


    Expiration:
    browser Session


    Type:
    Session


    Description:
    used to identify visitors


    Category:
    Performance Cookies




    Name:
    ACMV_ (starts with)


    Expiration:
    2 years


    Type:
    permanent


    Description:
    used to identify visitors


    Category:
    Performance Cookies




    Name:
    demdex


    Expiration:
    6 months


    Type:
    permanent


    Description:
    used to identify visitors


    Category:
    Performance Cookies

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  • Adobe Audience Manager
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    Name:
    dpm


    Expiration:
    6 months


    Type:
    permanent


    Description:
    used to identify visitors


    Category:
    Performance Cookies

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  • Adobe Media Optimizer
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    Name:
    everest_g_v2


    Expiration:
    2 years


    Type:
    permanent


    Description:
    used to identify visitors


    Category:
    Targeting & Advertising Cookies




    Name:
    everest_session_v2


    Expiration:
    browser Session


    Type:
    Session


    Description:
    used to identify visitors


    Category:
    Targeting & Advertising Cookies

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  • Google Analytics
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    Name:
    _ga


    Expiration:
    2 years


    Type:
    permanent


    Description:
    user identification


    Category:
    Performance Cookies




    Name:
    _gid


    Expiration:
    24 hours


    Type:
    permanent


    Description:
    user identification


    Category:
    Performance Cookies




    Name:
    _gat


    Expiration:
    1 minute


    Type:
    permanent


    Description:
    throttling requests


    Category:
    Performance Cookies




    Name:
    AMP_TOKEN


    Expiration:
    30 seconds to 1 year


    Type:
    permanent


    Description:


    Category:
    Performance Cookies




    Name:
    _gac_


    Expiration:
    90 days


    Type:
    permanent


    Description:
    used to link Adwords data


    Category:
    Performance Cookies




    Name:
    __utmt


    Expiration:
    1 minute


    Type:
    permanent


    Description:
    throttle request rate


    Category:
    Performance Cookies




    Name:
    __utma


    Expiration:
    2 years


    Type:
    permanent


    Description:
    identify users / session


    Category:
    Performance Cookies




    Name:
    __utmb


    Expiration:
    30 mins


    Type:
    permanent


    Description:
    identify new users / session


    Category:
    Performance Cookies




    Name:
    __utmc


    Expiration:
    browser Session


    Type:
    Session


    Description:
    identify new users / session


    Category:
    Performance Cookies




    Name:
    __utmz


    Expiration:
    6 months


    Type:
    permanent


    Description:
    campaign information


    Category:
    Performance Cookies




    Name:
    __utmv


    Expiration:
    2 years


    Type:
    permanent


    Description:
    visitor custom variable


    Category:
    Performance Cookies

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  • Adobe Dynamic Tag Manager
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    Name:
    _sdsat_traffic_source


    Expiration:


    Type:
    Session


    Description:
    stores traffic source of user


    Category:
    Performance Cookies




    Name:
    _sdsat_pages_viewed


    Expiration:


    Type:
    Session


    Description:
    store number of pages viewed by user


    Category:
    Performance Cookies




    Name:
    _sdsat_session_count


    Expiration:


    Type:
    permanent


    Description:
    stores count of session for the user


    Category:
    Performance Cookies




    Name:
    _sdsat_landing_page


    Expiration:


    Type:
    Session


    Description:
    stores first page of users visit


    Category:
    Performance Cookies

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  • Maxymiser
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    Name:
    mmapi.store.p.[0..N


    Expiration:
    1 year


    Type:
    permanent


    Description:
    Customer profile information: anonymous visitor id, historical visitor profile (generated experiences and tracked actions).
    Maxymiser Content Generator service node name.
    Personalization criteria (custom attributes) - persistent values captured from the site pages with the help of CD API custom scripts (using visitor.storeAttr(); e.g., VisitorType=Customer).
    Campaign data captured from the site pages using CD API scripting (with the help of campaign.setData(); e.g., MostViewedCategory=Bikes).
    External visitor ids captured by CD API scripts (using visitor.storeId()).


    Category:
    Performance Cookies




    Name:
    mmapi.store.s.[0..N]


    Expiration:
    browser Session


    Type:
    Session


    Description:
    Postponed actions to be passed to the Maxymiser CG service with the following request (usually used to capture successful journey after a link click).
    Personalization criteria (custom attributes) - session values captured from the site pages with the help of CD API custom scripts (using visitor.storeAttr() with expiry period 0; e.g., loggedIn=yes).
    Campaign data captured from the site pages using CD API scripting (with the help of campaign.setData() with 0 expiration; e.g., PagesViewed=5).
    Oracle Maxymiser Utilities to be activated by an authenticated Oracle Maxymiser user (i.e., QA tool, debug tool, etc.).
    Oracle Maxymiser Utilities to be activated by an authenticated Oracle Maxymiser user.


    Category:
    Performance Cookies




    Name:
    mmcore.tst


    Expiration:
    browser Session


    Type:
    Session


    Description:
    Helper cookie to test whether cookies are enabled in visitor's browser.


    Category:
    Performance Cookies




    Name:
    mmapi.p.{name}


    Expiration:
    1 year


    Type:
    permanent


    Description:
    pd and mmid: Customer profile information: anonymous visitor id, historical visitor profile (generated experiences and tracked actions).
    srv: Maxymiser Content Generator service node name.
    uat: personalization criteria (custom attributes) - persistent values captured from the site pages with the help of CD API custom scripts (using visitor.storeAttr(); e.g., VisitorType=Customer).
    ids: external visitor ids captured by CD API scripts (using visitor.storeId()).
    un: Oracle Maxymiser Utilities to be activated by an authenticated Oracle Maxymiser user (i.e., QA tool, debug tool, etc.).
    cfgID: testing environment, activated only for an authenticated Oracle Maxymiser user (i.e., Sandbox or Production).


    Category:
    Performance Cookies




    Name:
    mmapi.d.{name}


    Expiration:
    unknown


    Type:
    unknown


    Description:
    uv: postponed actions to be passed to the Maxymiser CG service with the following request (usually used to capture successful journey after a link click).


    Category:
    Performance Cookies




    Name:
    mmapi.e.{name} and mmapi.{name}


    Expiration:
    unknown


    Type:
    unknown


    Description:
    Campaign data captured from the site pages using CD API scripting (with the help of campaign.setData(), visitor.setData(), etc.; e.g., MostViewedCategory=Bikes).


    Category:
    Performance Cookies




    Name:
    maxymiser.optout


    Expiration:
    unknown


    Type:
    unknown


    Description:
    Determines whether a visitor should be excluded from Maxymiser testing.


    Category:
    Performance Cookies




    Name:
    maxymiser.pd


    Expiration:
    unknown


    Type:
    unknown


    Description:
    Customer profile information: anonymous visitor id, historical visitor profile (generated experiences, tracked actions).


    Category:
    Performance Cookies




    Name:
    maxymiser.mmid


    Expiration:
    unknown


    Type:
    unknown


    Description:
    Anonymous visitor id.


    Category:
    Performance Cookies

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